While the Welch's® brand has been associated with grape products since 1869, they needed a world-class fresh produce partner to help bring their name to fresh produce. In the spring of 1999, C.H. Robinson Worldwide (CHRW) teamed up with Welch's to provide you with sweet, delicious Welch's table grapes.

When the Welch's brand is merchandised in your produce section, customers will instantly recognize quality. Ninety-nine percent of consumers are familiar with the Welch's brand and, according to extensive testing, associate it with words like "quality" and "heritage." To bring this power to fresh produce, Welch's and CHRW run several consumer promotions each year.

In addition to superior table grape sourcing, the team can provide you with a full menu of logistics services including temperature-controlled transportation and fact-based category management — keeping your customers happy and your competition struggling to keep up.

Welch's and CHRW support their trade partners by teaming up and encouraging cross-merchandising through activities such as display contests, and by offering customer-focused merchandising events.